Alpha-carotene

Provitamin A which converts to vitamin A in our body
α-carotene and β-carotene are orange-yellow pigment found in carrot and pumpkins. Due to its high safety factor it has been used as colouring for foods, beverages and cosmetics.
The body uses α-carotene and β-carotene to form as much Vitamin A as the body needs and then additional carotene acts as an antioxidant and supports cell to cell communication that controls healthy cell growth.
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